I have a decade of experience working on global brands like PepsiCo, Unilever, L'Oreal, and various startups.
Helping businesses grow by translating strategic insights and a founders vision into a compelling brand story.
Hi! 👋
I use strategy, community and culture to grow global brands.
My expertise is in building D2C communities and engaging Gen Z consumers. I have helped bring to life large-scale global events and brand experiences. Since moving to Lisbon I have been using my storytelling and startup experience to help founders build and launch dynamic brands.
This experience led to my 18 month appointment to the Youth Advisory Board of The Body Shop in London and tech hub Nova Ideation in Johannesburg.
My belief is strategy + storytelling + self alignment = Brand Alchemy.
As a true millennial, when I am not consulting, you can find me in a Pilates class or with a strong oat milk latte in hand.
Brand Marketing and Storytelling Studio that integrates into your business offering brand-building and creative services.
Let us help you grow your brand!
Crafting a clear brand purpose positioning and market differentiation. Services include brand audits, consumer insights, brand architecture development and strategic frameworks to align your brand with cultural and consumer dynamics.
Senior support across event lifecycle from planning to execution. Services include project management, speaker and sponsor coordination and managing complete marketing teams.
Refining visionary ideas into market-ready messaging. Storytelling to connect with current or potential audiences. Services include content strategy, brand narrative writing and product concepts and offers.
Insights to attract and connect with Gen Z consumers and talent. Including interviews uncovering Gen Z values, digital and workplace behaviors to position your brand as a top choice.
I would love to work with you 1:1 on the below. Please contact me for cases.
I provide personalized consulting to early stage founders. Drawing on my Fortune 500 and startup experience, and using Human Design and Authentic Leadership Codes you’ll leave with insights you can apply to level up yourself, as well as your brand, product and business.
I plug in for strategic once off or ongoing support for launching and growing a brand. Includes an audit with insights on brand positioning and market entry, building a community vs target audience. Ensuring a strong foundation and roadmap for brand growth.
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